Gated content and success area
High-value content can be exchanged for contact information
properties.trackTitle
properties.trackSubtitle
- If a visitor wants to view high-value content on a webpage - such as a White Paper - they can submit personal contact data in exchange for the content. The success area with the content will be displayed after submission.
- The Grid Columns 66-33 component is the brand standard for form layout.
- The data is gathered by a form component, and sent by either an email or directly to a connected CRM system.
- The submissions can be used to generate marketing lists and leads, and if the submission is fake (spam or bot), no data will be collected.
Gated Page
Not only can content or an asset on a webpage be gated behind a form, an entire webpage can also be gated. This functionality needs rework and not yet shown in the sample content.
