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Munich Re’s Brand Portal

Our brand portal provides access to Munich Re’s latest brand standards, assets, templates, and guidelines for our internal audiences, including internal services teams and agency partners.

Corporate design update

Our new brand messaging has evolved to better reflect Munich Re’s mission and commitment as a company. The core message reflects our promise: Pushing the boundaries of insurability to let the world advance with confidence. Our belief is that insurance reaches beyond being financially secure, and that progress is more than just moving on as before. Our refreshed corporate design reflects and strengthens our purpose.

Our story

We have long been dedicated to being pioneers within the industry and are committed to staying one step ahead to help move people forward in prepared, courageous, and confident ways. Our updated brand design standards reflect that promise. From our streamlined, distinctive, and engaging colour palette – to our fonts and photography that celebrate the humanity in all we do.  

Our photography guidelines were carefully crafted to ensure that our clients, customers, partners, and colleagues see that we value them as individuals. Focusing on a “people-first” environment – including highlighting our own colleagues’ engagement and passion for what they do – is our central goal.  

Our updated corporate design standards help us reinforce our mission to lead progress forward. Whether we are celebrating the individuals within our organization, our partners, or those individuals throughout the global community.     

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Global Brand Management