Munich Re logo
Brand Portal
employees at Munich Re
© Myrzik & Jarisch

Global brand campaign

    alt txt

    properties.trackTitle

    properties.trackSubtitle

    The Munich Re global brand campaign aims at bringing the reinsurance brand positioning to life: “Pushing the boundaries of insurability to let the world advance with confidence.”

    The campaign concept introduces Munich Re’s role in the world’s progress via overarching headlines rooted in “Forward” as a shared vision and benefit. Thus, we convey that Munich Re is positively moving the industry and society forward.
    Global Brand Campaign
    © Munich Re
    Visually, the campaign features single and group portraits of Munich Re employees in combination with a custom type treatment for the main headline. The image style puts an emphasis on the human, approachable aspect of the Munich Re brand.
    Download
    Global brand campaign
    PDF, 3 MB

    This may interest you

    Man looking at tablet
    Communication and media
    Publications
    woman smiling for portrait
    Communication and media
    Social media

    Still have questions?

    If you have any questions regarding the corporate design, please do not hesitate to contact the brand management team for support.